Guides
Guides for businesses that answer on WhatsApp
Short, practical reads written by the team that implements the assistant every week. No jargon, no sales pitch until the last paragraph.
- WhatsApp Business API for your company: what it is, what you need and how the setup worksIf your business answers customers on WhatsApp from a phone, you have probably hit the limits: one device, no team, no automation. This guide explains the WhatsApp Business Platform in plain language and what it takes to connect your number.Updated October 22, 20263 min read
- AI customer service in Arabic: how an assistant handles dialects, handover and your own dataMost chatbots sold in our region were built for English and translated. This guide explains what a real Arabic-first AI assistant does differently: dialects, tone, knowledge from your own documents, and knowing when to stop and call a human.Updated October 22, 20263 min read
- How to choose an AI assistant for WhatsApp: a 10-point checklist for businesses in Egypt and the GulfEvery vendor demo looks good. Use these ten questions to tell a serious AI assistant from a chatbot that will embarrass you in front of a real customer.Updated October 22, 20263 min read
- Cloud or your own servers: where should your AI assistant run?Some organisations cannot let customer conversations leave their own infrastructure. This guide explains what on-premises really means for an AI assistant, what still has to be public, and how to decide.Updated October 22, 20262 min read
- An internal AI assistant for managers: what it is and what you can ask itManagers waste hours asking for numbers that already exist in five systems. An internal assistant lets them ask in plain language on WhatsApp or in the dashboard and get the answer, the table or the chart in seconds.Updated October 22, 20262 min read
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